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CREATING NEW HOT SPOTS WITH FOOD TRUCKS AND CONTAINERS

With its numerous restaurants, bistros, bars and cafés, the gastronomy at a trade fair site actually already offers a great variety for hungry visitors. So many good things, but people are not only interested in refreshment but also in entertainment, lifestyle and the feeling of enjoying something special. So how can we expand the trade fair catering?

With food trucks and semi-mobile containers that are placed on the grounds and complement and enrich the existing range. Inspired by Asian cookshops and American trucks, reinterpreted and strategically well positioned on the exhibition grounds - this is how professional outdoor catering works. Mobility is an aspect that should not be underestimated, as it creates long-term flexibility in the use of the grounds. Even larger semi-mobile containers offer this flexibility and can be moved or stored as needed.

Mobile catering units have been on the rise for some time. Some industry specialists like accente have been relying on them for many years. Accente Gastronomie Service GmbH is a subsidiary of Messe Frankfurt Venue GmbH and it is Germany's largest trade fair catering company. With a variety of food concepts and vehicles, this catering company can always offer very special dining experiences. And so, every now and then, the exhibition grounds become a veritable fleet of cars.

Visitors to the fair enjoy the high quality of the food on offer and the versatility, as each trolley has its own very individual culinary focus. There is something for everyone: the inevitable burger or pulled pork and pulled beef. Sandwiches and wraps. Grilled, smoked, cooked. USA, Mexico, Asia, Orient. Everything is represented. Various food trends from vegan to low carb can also be implemented.

One of the most renowned manufacturers of such professional trucks is ROKA Werk GmbH from Merenberg, whose many years of experience and competence are also trusted by accente in Frankfurt. However, not only high-quality trucks but also trailers and containers are built here. Only recently, Messe München also opted for container units made by ROKA. The attractive gastro units were created in cooperation with an architectural office and enrich the outdoor area of the trade fair both visually and culinary.

So watch out: If a colleague at the stand says he's just going out the door and won't be back for ages, it's quite possible that the trade fair caterer has opted for mobile outdoor catering. Because the combination of fresh air and good food is a real wellness experience in the hustle and bustle of the trade fair.

 

ROKA Werk GmbH

As a specialist for the construction of food trucks, trailers and containers, ROKA sets standards in mobile gastronomy. For five decades, ROKA has stood for high-quality craftsmanship, the use of the best materials and concentrated innovative power. Since 2007, ROKA has also been the European representative of the AIRSTREAM brand. The legendary US caravans are sold as travel caravans, but also as diner models for the gastronomy.

YOU NEED MORE INFORMATION?

Your contact person:

Karla Mink
T 06471-50888 4701
E karla.mink@roka-werk.de