Mobile trade fair catering

CREATING NEW HOT SPOTS WITH FOOD TRUCKS AND CONTAINERS

With its numerous restaurants, bistros, bars and cafés, the gastronomy at an exhibition center already offers a great variety for hungry visitors. So many good things, but people are not only interested in refreshment but also in entertainment, lifestyle and the feeling of enjoying something special. So how can the trade fair gastronomy be expanded?

With food trucks and semi-mobile containers that are placed on the grounds and complement and enrich the existing offer. Inspired by the cookshops of Asia and American trucks, reinterpreted and strategically positioned on the exhibition grounds - this is how professional outdoor catering works. Mobility is an aspect that should not be underestimated, as it creates long-term flexibility in the use of the site. Even larger semi-mobile containers offer this flexibility and can be moved or stored as required.

Mobile catering units have been on the rise for some time. Some industry specialists such as accente have been relying on them for many years. Accente Gastronomie Service GmbH is a subsidiary of Messe Frankfurt Venue GmbH and is Germany's largest trade fair catering company. With a variety of food concepts and vehicles, this catering company can always offer very special dining experiences. And so, every now and then, the exhibition grounds become a veritable fleet of cars.

Visitors to the fair enjoy the high quality of the food on offer and the variety, as each trolley has its own individual culinary focus. There is something for everyone: the inevitable burger or pulled pork and pulled beef. Sandwiches and wraps. Grilled, smoked, cooked. USA, Mexico, Asia, Orient. Everything is represented. Various food trends from vegan to low carb can also be implemented.

One of the most renowned manufacturers of such professional trucks is the company ROKA Werk GmbH from Merenberg, on whose many years of experience and expertise Frankfurt-based accente also relies. Not only high-quality trucks are built here, but also trailers and containers. Just recently, Messe München also opted for container units from ROKA. The attractive catering units were created in collaboration with an architectural firm and enrich the outdoor area of the trade fair both visually and in culinary terms.

So watch out: If a colleague at the trade fair stand says they are just going out the door and won't be back for ages, then it may well be that the trade fair catering team has opted for mobile outdoor catering. Because the combination of fresh air and good food is a real wellness experience in the hustle and bustle of a trade fair.

ROKA Werk GmbH

As a specialist in the construction of food trucks, trailers and containers, ROKA sets standards in mobile catering. For five decades, ROKA has stood for high-quality craftsmanship, the use of the best materials and concentrated innovative strength. Since 2007, ROKA has also been the European representative of the AIRSTREAM brand. The legendary US caravans are sold as touring caravans, but also as diner models for the catering trade.

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